It really was a snowball effect. At first, it was just a few casual emails, then some phone calls, and before I knew it, major access roads in downtown Los Angeles were closed and I was standing in the middle of it. And my purpose was to photograph the new 2013 Nissan Altima. The photographs will be used throughout the life of the model for the dot com, brochures, various ad campaigns and billboards.
After months of pre-production, the actual day of the shoot, and months of most production, I can finally share my work which can be found at NissanUSA.com.
Agency: Chiat Day
Production Company: RSA Films
Project: 2013 Nissan Altima Point-of-Interest stills
Role: Principle stills photographer
Photographed with a Hasselblad H3D